We See Beauty is just a declaration of intentions, even by the name itself. It definitely sees and appreciates beauty from magnificence. This New Yorker organization is a virtual space for ideas, stories and products exchanging which claims for the cooperative movement willing for a more equal society, therefore, beauty.
Further about their products, they sell ideas so as to invest in society and encouraging exchange.
On the surface, it’s all aesthetic: home accessories, fashion or design books, but above all, it stands out its own makeup brand called Make. It is not animal tested, it comes from natural pigments and uses a minimal packaging, Make has from brushes to makeup remover; even foundation and colorful products. Always having in mind its minimal philosophy and giving attention to design.
Design, cinema and wellness are blown to talk about social wellness
But further this surface, there is the truly beautiful; by selling ideas and products, We See Beauty means to have an impact to society. A third of their benefits are invested in the We See Beauty Foundation, which works for local communities and economies. Its shop sells a great range of products which barriers between design, cinema and wellness are blown to talk about social wellness.
An extended network of collaborations allows artists to create makeup looks by using products, special colourful collections or topic videos from Make. A whole word which shows the beauty of collaboration.